Biden Campaign should start using AI
As we look ahead to the 2024 presidential election, the stakes could not be higher. With Donald Trump threatening to seize power like a dictator from day one, the fate of American democracy hangs in the balance. In light of these challenges, the Biden campaign faces a crucial task: portraying President Joe Biden in a strong and effective light to a population and media environment that prioritizes optics above all else. Given the concerns surrounding Biden’s recent performance, it may be time for his campaign to explore the use of artificial intelligence (AI) as a tool to connect with the voting public.
While there may be valid concerns about incorporating advanced technology into presidential campaigns, the potential consequences of not doing so are too grave to ignore. In today’s electoral landscape, which lacks adequate regulation, failing to leverage tools like AI is akin to handicapping oneself in a high-stakes fight.
Joe Biden, as an elderly individual with a lifelong stutter, has openly acknowledged his struggles with communication. He admitted at a recent rally that he may not move or speak as smoothly as he once did, which has hindered his ability to effectively engage with large audiences. AI enhancements and video simulations could help mitigate these challenges, allowing the Biden campaign to convey accurate information about our democracy and the administration’s accomplishments. Given the president’s limited time for campaigning while juggling his duties in office, AI presents a cost-effective and efficient means of delivering his message directly to voters.
Despite receiving praise for his first term as president, Biden currently trails in polls behind a man who incited an insurrection and faced multiple felony charges. Clearly, something needs to change. Modern technology, particularly AI, offers a viable solution. By utilizing AI to present Biden in a more polished manner, voters can focus on the substance of his message rather than superficial concerns about age or physical appearance.
While some may argue that AI-generated content is deceitful, the current state of our information ecosystem is far from pristine. Media outlets have been known to manipulate visuals to tarnish Biden’s image, while social media platforms have been a breeding ground for misinformation. Given these circumstances, AI could actually serve as a more honest and accurate medium for conveying information about the president.
AI-generated videos can highlight Biden’s achievements, articulate his policies clearly, and ensure a consistent message reaches the public. In an era dominated by visual content and short attention spans, AI offers a powerful tool for effective communication. By producing polished responses rapidly, campaigns can combat misinformation and maintain a competitive edge in the fast-paced news cycle.
While the use of AI in political campaigns is on the rise, the Biden campaign has yet to fully embrace this technology. Meanwhile, the Republican Party has already utilized AI in attack ads against Biden. Rather than lagging behind, Biden’s team could set a standard for ethical and transparent use of AI in campaigning. By including disclaimers on AI-generated content, they can maintain trust with voters while capitalizing on the benefits of modern technology.
Given the high stakes of the upcoming election, it is imperative for the Biden campaign to leverage every available tool to ensure the president’s success. Failure to adapt to modern political realities could leave Democrats vulnerable to adversaries who are not shy about exploiting technological advancements for their own gain.
At this critical juncture, evading the use of AI would be a missed opportunity to bolster Biden’s standing and safeguard American democracy. By embracing AI responsibly, the campaign can address the vulnerabilities of their candidate while demonstrating a commitment to progress and adaptability. As we navigate a complex and challenging political landscape, the strategic use of AI could be the key to securing a brighter future for the nation.
