G Flip Creates New Drink Range in Unique Packaging

G Flip, the talented singer, songwriter, and multi-instrumentalist from Australia, is about to release something exciting for all of their fans. It’s not just any ordinary release; it’s something tasty and unique. BOX is the name of their latest creation, an alcoholic juice available in two delicious flavors – Apple Guava and Tropical Bang.

G Flip, whose real name is Georgia Flipo, has always had a preference for juice mixed with alcohol. They shared, “My drink of choice has always been juice and alcohol. One because I like the flavor of juice, and two since becoming a singer, I stay away from carbonation – think burping on stage, nobody wants that. So juice and alcohol is what I drink before I perform – it’s my vibe.” Created at Moon Dog Craft Brewery in G’s hometown, Melbourne, BOX is described by the indie artist as “the real deal.” They added, “No word of a lie, it tastes amazing.”

BOX will soon hit the shelves across Australia this month in 330ml cans with 4.5% ABV. The launch will be in collaboration with retail group Endeavour Drinks, and the product will be available in popular liquor chains like BWS and Dan Murphy’s. Endeavour Group’s head of spirits, Sarah Hall, stated, “It’s a largely untouched category and brand new product, unlike anything else on our shelves at the moment. It offers trusted and nostalgic flavors. And importantly, it’s ticking all the boxes in terms of what our consumers are looking for right now, particularly Millennials.”

With all the success and milestones achieved, G Flip is definitely on a winning streak. In the previous year, they made history by securing a total of seven songs in triple j’s Hottest 100 countdown, with “The Worst Person In The World” reaching the No. 2 spot. This accomplishment surpassed the previous record held by rock trio Wolfmother back in 2005, who had six entries in the countdown.

Furthermore, 2023 was a phenomenal year for G Flip as they earned their first ARIA No. 1 album with “Drummer,” released in August through Future Classic/Universal. Their debut album in 2019, “About Us,” peaked at No. 6, and this recent success solidified their position in the music industry. Additionally, G Flip also took home two ARIA Awards, marking a significant achievement in their career.